Should A Aspiring Influencer Pal Cease Using Me for Material?

The Prosecution: Beth

At times I'm recorded while having a meal. It's jarring to spot myself on her Instagram – it feels like a sudden shock.

My best friend of 10 years, Marielle, labels herself the “creativity monarch”. It’s fun for a short while, but it weighs on our relationship.

She is an extrovert, there's a constant urge the need to record everything constantly. During meals out, her motto is, “The phone eats first,” and takes photos with the flash on, which induces embarrassment. It's unpleasant when strangers see her performing for the camera – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an online personality yet, but she is aspiring to become one. She makes video blogs about city life, her daily routine, and her styling career. Her content is good, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or simply tagging along. I’ll see myself on her feed afterwards, and it pops up like a surprise: I’ll have bare-faced, an awkward face or be captured mid-bite. It feels invasive.

She also expects me to record her at inconvenient times. Often I'm in conversation to another person, or we're simply spending time in the street. The dynamic feels like our bond has turned into me being her unpaid videographer. She could easily employ someone if she wanted professional shots. When I brought up my unease about this arrangement, she dismissed it. She’s taken me to a couple of industry functions, which was nice, but that doesn't compensate for all the time and effort I spend assisting her make content.

I’m grateful that Marielle has helped me with my design career, but I don’t want our friendship to become just a ledger of favours. I don't believe she's insincere or dishonest, but sometimes it seems that if the camera is out, we will start performing in a way that presents a favorable image for her vlog.

She will say, “OK, look happy!” and film me smiling with someone. It feels forced. I need her to understand that our decade-long friendship still has boundaries. I enjoy being with her, but I also desire to enjoy it without being filmed, edited, or posted for an audience. I’m not a accessory for her Instagram.

The Defence: The Content Creator's View

I want my friend to see that the content we produce together can get us an opportunity.

I love creating videos. It’s not just a pastime; it’s part of who I am. Producing content and documenting experiences online allows me to show my personality and engage with people in new ways.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your interests. I admire people on TikTok who pull off that style of casual, DIY content creation.

Creating content is my interpretation of living actively: noticing the details, posting them with an viewership that appreciates the craft behind it. It's never my aim to make my friend uncomfortable. Taking her to professional gatherings was my method of offering access, providing her a chance to experience exclusive moments that could benefit her career in design too. That’s not blackmail, it's simply being pragmatic.

I would take her to such functions even if she didn’t help me, but I want her to see the benefits the work we make together can achieve: an opening. I understand not everyone likes being on camera, but often spontaneity is what makes material genuine. Being recorded occasionally is part and parcel of being my friend. I would delete anything she requested, but she hasn't made such a request yet.

I don’t expect anyone to be my personal filmmaker, but companions help each other in small ways. My assumption was recording a clip here or there would be enjoyable for her. Creativity flourishes in partnership, and having Beth around makes projects lively and pleasurable. I don't compel her to participate in anything, and I would never deliberately embarrass her. But filming together occasionally is part of how I document our shared experiences.

I value Beth’s friendship profoundly and don’t want making videos to come between us. I am ready to find middle ground: like requesting permission before filming, and steering clear of angles that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still considering hers. Clearly making content is not a substitute for genuine friendship: it's merely part of how I live my life and I desire her to be included in a way that’s agreeable for each of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are socializing?

Nothing is more excruciating than having a companion point a camera at you. I get that it's her job, but I don’t make friends come to my workplace. Perhaps she can find influencer friends to create content with. Given the dark, looming future of technology, personal relationships are the only thing we have – cherish them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for assistance repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is willing material. She must to respect Beth’s privacy.
Another reader, 26

Marielle might love producing videos and displaying her life online, but it isn't for everyone. It was kind she has helped Beth’s career, but she must to hear what Beth wants.
Emma, 27

It sounds like you care about each other, so hold on to that and make sure it’s the priority in your relationship. Create some authentic experiences, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

Marielle appears to be not fully engaged nor genuine when they're together – she’s working. Both seem unsure as to what’s reasonable. The solution is not found in trying to alter one another, but in each setting defined boundaries around what is comfortable to them and determining if there is an mutually agreeable compromise.
Barbara, 71

Now You Be the Judge

In an online poll: has she been exploiting their friendship?

Kristine Jackson
Kristine Jackson

A seasoned gambling analyst with over a decade of experience in the UK betting industry, focusing on trends and player safety.